About Adria Mobil, a sponsor that is crucial for organization of Slovenian tour, and media feedback that is above all expectations.

Adria Mobil, manufacturer of high quality motorhomes & campers (3rd most influential European manufacturer on the market!), is loyal sponsor of the cycling club from Novo mesto. Partnership is lasting for last 12 year, meanwhile the club is organizing Tour of Slovenia for 24 consecutive year. Organizing team, lead by cycling club Adria Mobil and its title sponsor, has done a mayor breakthrough in 2017 and took the race to the global audience. Race is now in live broadcast on Eurosport.

Credits for this success go to Adria Mobil and extreme perseverance and responsibility of team that is working intensively on this project for the last ten years, especially hard in the last year. Now we can see Slovenia from “the air”, which had raised this event to the level of the biggest sports events in Slovenia – from the organizational, logistical and promotional perspective.

Eurosport and Slovenian national television, which is also doing a live broadcast, are not the only one that follow #FightForGreen. Over 150 journalists and photographers, plus radio and TV teams are working on the race. Daily clipping includes over 300 stories, and this is still without anything that will or already is published in the specialized global media, mostly websites around the world. Number od daily viewers is counted in millions, we expect even bigger audience for the last half of the race. New official website www.tourofslovenia.si also records outstanding statistics – from the start of the race we already had over 75.000 unique visitors. Meanwhile over 46.000 visitors visited official Instagram profile. Facebook profile had almost quarter of a million views in the last days! Online visitors are from United Kingdom, Italy, Germany, the Netherlands, Poland, Slovenia. And we’re still at the half of the race.

Final stats will be available after the end of the race, but we can already say that the race will have big impact. Organizers – lead by Adria Mobil – and their partner for 24th edition of Tour of Slovenia: Telekom Slovenija, Fiat, Slovenian Turist Board, SPIRIT Slovenia and all municipalities that helped to take race through beautiful Slovenia deserve all credits for their hard work.

Mojca Novak, president of the Tour of Slovenia Organizing Committee: “One of our main goals was to create an international promotion of the race and with live broadcast we fulfilled this goal. We’re reaching wide international audience and creating great promotion for the race and Slovenia – amazing touristic destination. From the day one I’m also impressed by the extraordinary atmosphere that surrounds the race, I’m also very proud on team Adria Mobil Cycling that is showing so much boldness in this harsh competition and I hope they will have some sports luck on the last day, something you always need for a top result. I’m sure we’ll see great performance by all cyclists and I would like to invite all to go to the road and support the riders. We’ll have a chance to see and support cycling caravan of the green cycling race and battle of the professional cyclists in their fight for green.”

Photos by Vid Ponikvar / Sportida in Mario Stiehl